Book Recommendation: Designing With the Mind in Mind

Designing with the Mind in Mind: Simple Guide to Understanding User Interface Design Rules

Written by Jeff Johnson, Designing with the Mind in Mind covers interface design from a cognitive psychology perspective. His practical guidance can enhance any designer’s thinking about interface design. Johnson offers many examples throughout the book, demonstrating sites that broke with user thinking and how to improve them.

In this book, he covers user context and goals, visual structure and its implications in user interface design, visual hierarchies, use of text and language in design, designing for color, and designing for human memory and learning systems. Johnson’s book, while grounded in academic research and theory, is written in an easy-to-understand, conversational tone.

Designing with the Mind in Mind isn’t the shortest read, but you’ll emerge afterwards more confident making everyday design decisions.

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